In the last Assignment you identified a company (Zynga Inc) anddiscussed how your chosen company engages in the three stages of strategicmanagement. In this assignment you will use that company and identify oneof its competitors (EA Games would be a good company. Financial Reports can be found here: http://investor.ea.com/ ).
The Standard & Poor’s Industry Surveys are goodresources for this activity. Then, using the nine components and ninecharacteristics of a mission statement as described in your text, compare thetwo mission statements with special emphasis on competitive advantage.
Note: Gaining and sustaining competitive advantage is the essence ofstrategic management according to David (2011). Be sure to highlight thedistinctive competence of the two companies to differentiate theirself-concepts.
Use credible resources to substantiate your points (1-2 References).
Original Work (will be checked).